Contact Us
Ms. Marty Sarbey de Souto, CTC; Sarbey Associates
 5476A Roundtree Place, Concord, CA 94521​
Marty's Writings
Marty’s writings include an ongoing column in Leisure Group Travel, and past writings for other travel industry trade publications such as ASTA Agency ManagementTravel Counselor, and Travel Weekly. Her first book, Group Travel, published by Delmar Publishers, has been a staple textbook for schools and colleges teaching group travel. It was awarded the Crest Award by the American Society of Travel Agents (ASTA) and she was then named “Travel Agent of the Month” by Travel Weekly.  

Her next book How to Plan, Operate and Lead Successful Group Trips, an e-book published by Premier Tourism Marketing. Her newest endeavor is  the 9th edition of The Travel Institute's textbook, Travel Career Development, an overview of the field of world travel and tourism. She has also written numerous newsletters for travel agencies and airlines as well as several hundred brochures for various tours, cruises, trade missions and other programs. 

A few of her many past articles:
  • Negotiating and Booking Group Cruises (ASTA Agency Management)
  • Tour Programming as a Career (Leisure Group Travel)
  • Working With Volunteers (Leisure Group Travel
  • Diversification: Will inbound travel work for you? (Travel Weekly)
  • Tour Escorting Like A Pro (Leisure Group Travel)
  • How to Develop and Sell Foreign Independent Travel – FITs. (Travel Counselor)
  • How to Cost and Price Tours (ASTA Travel News)
  • How to Select a Tour Escort (ASTA Agency Management) 
  • Knowing How To Use a Travel Agent & Pick a Good One (Leisure Group Travel)
  • Why Teach Group Travel in Your Curriculum (Society of Travel/Tourism Educators)
  • Planning Trips Around Music (Leisure Group Travel)
  • …and many more.

Click here to order Marty's latest e-book.
“There are few people in this industry who truly understand the mechanics of planning, marketing, and running a successful group trip. Of all our columnists through the years, rave reviews shed down disproportionately on Marty’s insightful column in our publication,”

Jeff Gayduk
Publisher, Leisure Group Travel

Our Trips